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Reach Readers Worth Reaching

Income and net worth:

  • 22% have income over $300,000
  • 37% have income over $200,000
  • 60% have income over $100,000
  • The average income: $226,300
  • 18 % have net worth over $2,500,000
  • 49 % have net worth over $1,000,000
  • The average net worth: $1,756,000

Education:

  • 69% hold college degrees
  • 48% post-graduate education

Employment:

70% hold professional or managerial positions

House & Home

86% own their home

49% plan home improvements

64% plan to buy furniture and, home furnishing

Purchasing plans

the next 12 months:

33% plan to buy an automobile

42% plan to buy electronics

48% plan to use a florist

Entertaining and Travel

plans the next 12 months:

74% eat at restaurant more than 11 times a month

21% eat out more than 20 times a month

64% plan to take a vacation

69% plan to travel for pleasure more than 11 times a year

Age:

3% 10-24 • 36% 25-44

37% 45-54 • 24% over 55

Readership:

Over 50,000 readers

Details

Special Position

In most cases, ads will be placed in the editorial section related to their ad content. Full page color advertisers may reserve a special far-forward position on a space available basis. See far-forward pricing.

Color

Advertising pricing includes full color.

Discounts

Non-profit agencies are billed at the non-profit rate which reflects a 20% discount. Advertisers with (at least) a current, signed, twelve-time contract with the Jewish news weekly will be given a 20% discount. Only one discount may apply. Discounted rates are non-commissionable.

Agency Commission

Rates listed are net.

Terms

New advertisers will be required to pre-pay in full or submit approved billing application. All billed ads must be remitted within 30 days of publication date.

Contract

The terms and conditions are listed in the LOGO contract.

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